This is why sometimes a new product can have a higher ranking than a product released two years ago. There’s one caveat – we know Amazon values historical product data but they’ve also baked in predictive abilities into their algorithm that weighs the potential success of a product.

Which Factors Impact Your Amazon Best Sellers Rank?Ī product’s eligibility for Amazon Best Sellers Rank is calculated by the number of recent sales and historical sales data relative to any other products in that same category. This game also appears on the main Amazon Best Sellers in Toys & Games category page, as well as the main “Amazon Best Sellers” page. You can find a product’s BSR ranking listed on multiple pages, including on a main Best Selling Products page, within a product’s detail page, and on a category-level Best Selling Products page.įor instance, Cards against Humanity (below), ranks #2 in “Toys and Games” and #1 in the more granular subcategory of “Toys and Games > Grown-Up Toys > Games”. The Amazon Best Sellers Rank (BSR), also known as the “Amazon Sales Rank” is a score that Amazon assigns a specific product based on historical sales data. What is the Amazon Best Sellers Rank (BSR)? Perhaps some of your products are ranking well on the BSR stats, and you’re excited about it.īut does it actually do anything for your product sales? And can you directly influence your product’s BSR? You’ve likely heard about the Amazon Best Sellers Rank (BSR) on some forums or other Amazon seller blog posts.

Best seller on amazon